CXOTALK: Customer Experience, Ecommerce, and Digital Transformation at FTD
CXOTALK, August 30th, 2021
September 12, 2021,
Volume 282, Issue 2

Charlie also explains the customer service and supply chain implications of running an eCommerce website selling perishable products like flowers.

TRANSCRIPT

  • About FTD and the flower business
  • Customer satisfaction and experience
  • Challenges to creating customer success and loyalty
  • Complexities of eCommerce
  • CEO priorities
  • Corporate culture and customer service
  • Building customer loyalty and employee trust
  • Using data in corporate operations

This transcript was lightly edited for length and clarity.

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